Kennesaw State Study on Payday Industry

Kennesaw State Study on Payday Industry

by The CAB Man Texas on December 11, 2014

This week a study on the payday industry was released by Professor Jennifer L. Priestley at Kennesaw State University. This is exactly what we need more of – a close look at large amounts of actual data and statistics on use of payday loans and their array of impacts on consumers.

Opponents of the payday industry, with the help of the media, utilize emotional arguments and very small samples of information to cast a negative light on the industry and those who operate within it.

Let’s stick to the bottom line and the best way to get there is with numbers! See below for actual text from the PR Newswire Release from December 9th, 2014. Also, within the body of the article you will see the link to the actual paper itself.

KENNESAW, Ga., Dec. 9, 2014 /PRNewswire-USNewswire/ — A new study conducted by a Kennesaw State University professor casts doubt on the claims of payday loan critics that extended refinancing of these loans are harmful to consumers’ financial welfare.

The study, which was commissioned by the Consumer Credit Research Foundation and based on the transactions of 37,000 borrowers over a four-year period, also found that borrowers who live in states with fewer refinancing restrictions fare better than those in more heavily regulated states.

“We have, for the first time, actual scientific data on the outcomes from different rollover patterns to inform an important policy issue,” said Jennifer L. Priestley, professor of applied statistics and data science in Kennesaw State University’s College of Science and Mathematics, and author of the study. “Our research fills a gap in the science of how consumers respond to protracted use of payday loans. All prior regulatory interventions had been based on the presumption of harm, not actual evidence; and we now have real evidence that contradicts those views.”

Key findings from the report include:
• Borrowers who engaged in protracted refinancing (“rollover”) activity had better financial outcomes (measured by changes in credit scores) than consumers whose borrowing was limited to shorter periods.
• Borrowers experienced a net positive financial welfare impact when they faced fewer regulatory restrictions on rollovers. State-law limitations on rollovers appeared to contribute to adverse changes in credit scores for borrowers.

“This study contributes to a growing body of literature which shows that payday loans may not only fail to harm borrowers, but may actually contribute to an improvement in borrower welfare,” said Priestley. “The absence of adverse outcomes from protracted borrowing must be considered by regulators and policymakers as they mull restrictions on use of short-term credit. Further study of actual consumer outcomes is needed before the imposition of new regulatory rollover restrictions.”

Priestley is also the director of Kennesaw State’s Center for Statistics and Analytical Services, which was established in 2011. The Center provides analytical support to the university, business and government communities of Atlanta and North Georgia. Earlier this year, Kennesaw State was recognized for innovation and real-world use of expanding technology by the editors of ComputerWorld in its annual Data+ Editors’ Choice Awards.

Priestley holds a B.S. in Economics from Georgia Institute of Technology, an MBA from Pennsylvania State University, and a Ph.D. from Georgia State University. She has also held positions at MasterCard, VISA and Accenture.

To review the complete paper, visit:

Kennesaw State University is the third-largest university in Georgia, offering 100 graduate and undergraduate degrees, including doctorates in education, business and nursing and a Ph.D. in international conflict management. A member of the University System of Georgia, Kennesaw State is a comprehensive, residential institution with a growing student population of nearly 26,000 from 130 countries.

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